Khalid, Sadia, and Syed Muhammad Saqib Saleem. “YOUTH AND MOBILE ADVERTISEMENTS: AN ANALYSIS OF CONSUMER BUYING BEHAVIOUR IN PAKISTAN”. Proceedings of the World Conference on Media and Mass Communication 4, no. 2 (September 18, 2019): 66–77. Accessed August 3, 2025. https://proceedings.tiikmpublishing.com/index.php/medcom/article/view/442.